The MICE industry size was $345.8 billion in 2021 and is estimated to reach $ 2.13 billion by 2031, registering a CAGR of 15.2% from 2022 to 2031.. This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the mice industry by event type (meeting, incentive, conventions, and exhibitions.. Following a major upheaval in 2020, the MICE sector has been hard hit and has had to reinvent itself, adapting to this new post-health crisis era. Between the hybrid experience, eco-responsibility, hyper-personalisation, commitment and technology, new trends and strategies are emerging for our sector in 2024. We've come full circle!

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The MICE (Meetings, Incentives, Conferences, and Events) industry is a vibrant and dynamic sector that plays a significant role in driving global tourism and business growth. This article provides a comprehensive overview of the MICE industry, including its key components, market size, and current trends shaping the market.. The global mice industry size was valued at $345.8 billion in 2021 and is projected to reach $2.1 trillion by 2031, growing at a CAGR of 15.2% from 2022-2031.. Furthermore, the hybrid event is one of the major trends to emerge from the pandemic, with planners investing in technology such as live streaming, online registrations.